Philadelphia, PA - May 1 , 2008 - ActiveStrategy demonstrated the first enterprise performance management application for the iPhone, ActiveStrategy Pulse™ at the company’s annual international Client Conference this week in Philadelphia. ActiveStrategy Pulse for iPhone is the first ActiveStrategy product optimized to run natively on a mobile device. ActiveStrategy Enterprise software allows business users to keep in close touch with the strategic performance of their business, making it an ideal enterprise application for the iPhone.
Jeffrey Bunting, Founder and CTO of ActiveStrategy, explained why the company chose to develop its enterprise application for the iPhone. “We jumped on the opportunity to develop ActiveStrategy for the iPhone platform for its user-friendly interface, large display, and Apple’s recently announced enterprise roadmap. Since ActiveStrategy Pulse is a native application on the iPhone, our users can access their performance dashboards from anywhere – even offline.”
“What sets the iPhone apart from other mobile devices for ActiveStrategy is its real operating system, which offers a much more promising development environment,” Bunting continued. “We believe native iPhone applications will quickly surpass the capabilities of today’s web applications for mobile devices and we’re excited to be the first to showcase an iPhone product within the performance management space. And more importantly, we’re excited to give our clients a new way to harness the power of ActiveStrategy Enterprise from their mobile devices, starting with the iPhone.”
Clients reacted enthusiastically to the live demonstration of ActiveStrategy Pulse for iPhone. “It will accelerate value to our organization to deploy a tool that assists our traveling executives with strategy execution,” commented John Forbes, COO of American Academy of Pediatrics. Beth Rowett, Executive Director of Quality for the Children’s Hospital of Orange County added, “It’s crucial for our leadership to have real-time access to performance measures when they have little downtime in between meetings.” Carlos Maxwell, with Miami-Dade County’s Office of Strategic Business Management, added “I can see everything on ActiveStrategy Pulse for the iPhone that would be important to understand our county’s performance.”
About ActiveStrategy, Inc.
Based in East Norriton, PA, ActiveStrategy, Inc. helps clients improve business results through a combination of strategic consulting and web-based, on-demand software that facilitates and accelerates Enterprise Strategy Execution. Enterprise Strategy Execution is a management methodology that encompasses strategic planning, objective and measure deployment, business process alignment, performance reporting, and improvement initiative management. ActiveStrategy clients include leading organizations in healthcare, government, pharmaceutical, manufacturing, non-profit, and high-technology sectors. For more information, visit www.activestrategy.com.
Media/Analyst Contact:
Alison Minaglia
TechnologyPR for ActiveStrategy
aminaglia@technologypr.com
203-972-3170
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