EAST NORRITON, PA (January 22, 2004) -- MyBalancedScorecard.com (MyBSC), the first "do-it-yourself" web service for Balanced Scorecard automation, announced today the launch of its Partner Sub-License Program, which permits MyBSC consulting partners to resell licenses directly to their customers.

The application enables performance management consultants to build and model balanced scorecards and other performance management frameworks online for each of their clients. Over time, the consulting partners can leverage the web service to review scorecards and current business performance with their clients. Licensing is managed through monthly subscriptions, and the functionality is presented via a web service in an intuitive user interface.

"MyBalancedScorecard.com offers a unique way for performance management consultants to automate Scorecard information for their clients," said Michael Brazukas, Vice President of Marketing for MyBalancedScorecard.com. "Until now, consultants were limited in the tools available to accomplish these tasks. Now, a complete, on-line automation system is available that anyone can use."

"We have several clients using MyBalancedScorecard.com as a way for their employees to track and manage their performance, said Stella Wong, executive dashboard manager, Cargill Consulting Group. "We create Scorecards for our clients and often create several scorecards simultaneously. MyBalancedScorecard.com provides ease-of-use and on-going, immediate customer support."

"MyBalancedScorecard.com is a valuable tool for automating any Balanced Scorecard," said Anton Olivier, director of Africon Namibia, a consultancy headquartered in South Africa. "We build comprehensive strategies for local authorities in Namibia, and with the complexity of our assignment and environment, the need for performance measurement and reporting of a multitude of objectives, measures and projects to various stakeholders would be impossible without an automated program such as myBalancedScorecard.com."

"We currently use MyBalancedScorecard.com in Brazil," said Ioannis Vossos, business development manager of Point Network Ltd. "We were pleased to discover its ease-of-use and stability, as well as how MyBalancedScorecard.com improves the performance and simplifies the process of the Balanced Scorecard."

Founded in 1978, Cargill Consulting Group, Inc. specializes in helping companies diagnose and solve sales processes related issues. Their goal is to help clients sell more, make more and keep more. They provide a wide range of services including: Marketing Assistance, Sales Coaching, Sales Management, Sales Automation, Large Account Planning, Compensation Packages and Sales Assessment and Training. www.cargillsells.com

Africon Namibia is part of the Africon Group, a South African consultancy that has been providing multi-disciplinary, professional services in engineering, infrastructure-related development and management for over half a century. Having been involved in more than 40 countries worldwide, AFRICON is able to provide unique, customized or completely integrated solutions across industry sectors, to suit the diverse needs of a diverse client base. www.africon.com

Point Network consulting company was founded in 2000 in Campinas - SP Brazil on the principle of integrating business insight with technology, offering its clients highly efficient solutions in Corporate Performance Management by translating business strategies into pragmatic goals. www.pointnetwork.com

MyBalancedScorecard.com represents a new breed of technology solutions delivered as a web service. The online application addresses the needs of individuals, small organizations and business units of large organizations that seek an easy-to-use Balanced Scorecard reporting system without the cost and complexity of purchasing, implementing or maintaining enterprise-wide performance management software. MyBalancedScorecard.com supports the Kaplan and Norton Balanced Scorecard methodology and can be configured to support virtually any other scorecard framework.

MyBalancedScorecard.com is a division of ActiveStrategy, Inc. For more information about MyBalancedScorecard.com, visit us online at MyBalancedScorecard.com, or call us at 610-239-8517.

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