EAST NORRITON, PA (September 17, 2001) -- ActiveStrategy, Inc. (www.activestrategy.com) announced today that it has signed Vanguard Partners to its ActiveConsulting™ partner program. Vanguard Partners will offer integrated strategy consulting services to ActiveStrategy clients, and ActiveStrategy will configure ActiveStrategy Enterprise™ to facilitate Vanguard’s proprietary Business Playing Field™ methodology for strategy creation. An additional benefit is a template of financial metrics that help explain the “value potential” for a business strategy -- featuring the Value Profit Margin (VPM™), an earnings measure linked to shareholder value creation. The partnership will deliver added value to the marketplace by combining Vanguard’s ability to tie strategy to shareholder value and ActiveStrategy’s leading application for translating and delivering such strategies to every employee within an organization on a daily basis.

ActiveStrategy Enterprise is the world’s first enterprise-wide software application that allows corporations to harness the power of Enterprise Strategy Execution (ESE), a critical area of business management aimed at maximizing a company’s results by focusing and empowering employees toward a common strategy. ActiveStrategy Enterprise provides organizations with a web environment to develop and focus key corporate strategies and then communicate, deploy, monitor and improve the execution of these strategies to everyone within the organization. In addition, the application facilitates Balanced Scorecard and other performance management methodologies, including the Baldrige Criteria and Six Sigma.

“Through our partnership with Vanguard Partners, we will be able to ensure that strategic planning deliverables are implemented and executed long after their consulting engagement ends,” said Jack Steele, Chairman and CEO, ActiveStrategy, Inc. “For Vanguard Partners’ clients, our combined solution equates to more effective strategic execution and faster realization of top and bottom-line business results.”

ActiveStrategy provides its Enterprise Strategy Execution software solutions through partnership channels with leading consulting, integration, service, and technology partners. Through the delivery of an integrated solution, the ActivePartner™ Program, which includes the ActiveConsulting partner group, provides clients with access to an array of results-focused strategy consultants, global implementation support, complementary technologies, and flexible technical support options.

“ActiveStrategy Enterprise will embed our strategic thought and analysis within the everyday lives and culture of our client organizations,” said Roy E. Johnson, Partner, Vanguard Partners. “We’ve been able to help clients link strategy to shareholder value. Now, by using ActiveStrategy’s software, our clients will be able to realize the benefits of our process more quickly and easily.”

Vanguard Partners is a strategy consultancy with the specific mission to help companies increase market value by linking strategy to shareholder value. Through a project management approach to strategy development and specific deliverables related to strategic initiatives, costs and investments, the firm offers a unique solution to Fortune 1000 organizations. Vanguard Partners has been recognized by CFO magazine and Fuld & Company as a leading consulting firm in the practice of value-based management and measurement. Their Sustainable Value System provides a practical solution to the challenge of creating and sustaining shareholder value.

ActiveStrategy, Inc. is the world's first organization focused on developing and deploying enterprise-wide software for organizations seeking to harness the power of Enterprise Strategy Execution (ESE). An emerging area of business thought, ESE holds that in order for a business to achieve maximum results, the organization must focus and empower every employee toward a common strategy. ActiveStrategy Enterprise, the company's enterprise-wide application, provides organizations a framework to develop and focus key corporate strategies and then communicate, deploy and monitor the execution of these strategies to everyone within the organization. ActiveStrategy Enterprise facilitates and automates Balanced Scorecard and other management performance methodologies including the Baldrige Criteria and Six Sigma. But it goes much further. By automating key business processes affecting every employee, ActiveStrategy Enterprise allows for the enterprise-wide execution of strategy -- thereby providing the most powerful tool yet for operational success.

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