A single, top-level scorecard will
not drive results.
A framework of linked, "cascaded" scorecards from top to bottom and across the
organization
will.
As you cascade scorecards, you map out how strategic objectives and measures
will be impacted by horizontally- and vertically-aligned areas of the
organization. By the end, you’ll have a powerfully predictive management
framework. It will allow you to pinpoint problem areas while they’re still
quite manageable, rather than wait until the problem blossoms into a high-level
emergency.
Creating this type of framework of linked scorecards requires a focused effort, plus a widespread understanding of some key cascading techniques. To drive long-term results, an organization must also commit to managing via this framework, which includes regular reviews of scorecard performance. ActiveStrategy helps clients with every step of this process, from content creation, through cascading scorecards effectively, building the framework in ActiveStrategy software, and even coaching on effective review techniques.
Here is an example of how a review of cascaded scorecards with linked
lagging and leading measures can help a business leader improve performance:
-
A Business Unit leader within fictitious automotive manufacturer Universal
Motors sees a red stoplight indicator, warning that a critical top-level
measure -- Core Model Sales -- is below goal and trending downward.
-
Clicking on this measure in ActiveStrategy software reveals underlying
information that exists on a cascaded scorecard, including the two measures
that roll up to create Core Model Sales (Sedan Sales and SUV Sales).
-
The next layer of detail shows the "decomposition" measures that make up SUV
Sales (i.e. SUV Sales by region). This reveals the specific area where the
problem exists (SUV N.A.), but it still does not provide the Business Unit
Leader with actionable information on the cause of the problem. Unfortunately,
many organizations stop here, often because systems that are analytical or
financial in nature are not designed to link causal measures that do not roll
up mathematically.
-
The next layer of information (which might be found on an Operations or
Manufacturing scorecard) begins to explain the cause of the slump in SUV Sales.
Only by following the path of underperformance through cascaded scorecards can
this Business Unit Leader find that a problem with Crash Test Ratings is at the
heart of this sales issue.
At this point, she has discovered where the problem exists, what is
contributing to this problem, and who is responsible. She can also see if an
appropriate improvement initiative is underway, or contact the responsible team
to discuss other options.
ActiveStrategy can help you create this type of framework for your organization
by teaching you the techniques you’ll need to cascade your objectives and
measures effectively.
If you’ve already begun cascading scorecards, we can help you improve
alignment, coach your team on effective review techniques, and even teach your
teams the analytical problem solving skills you’ll need to fix the causal
issues once they’ve been discovered.
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