The strategic planning process should lay out both the short- and long-term direction for the organization. A strategy map distills the strategic plan into a simple, visual depiction of this year’s plan. It highlights key objectives and shows their cause and effect relationships.
Strategic Planning is often viewed as mystical, and many people over-complicate it. Unfortunately, strategic business planning often results in a thick, impressive binder that ends up collecting dust on an executive's bookshelf.
Use a series of fairly simple tools and processes (like SWOT Analyses, Environmental Trends, and Customer Value Disciplines) and an experienced, practical facilitator to achieve a deployable Strategic Plan that can be summed up in a Strategy Map.
At ActiveStrategy, we offer a combination of strategic planning software and strategic planning consulting services to help your company approach this vital step and ultimately achieve its top goals.
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